I now have a pair of EVGA GTX980 Classified ACX2.0 cards (although the newer 04G-P4-3988-KR version, slightly revised VRM with a different BIOS part number).
But no backplate included. EVGA sells them as an optional accessory. I'm a little miffed that I need to pay $20 more (for each card) to "reinforce the product", "protect the components from damage", "help reduce heat", and (most insulting of all!) "include EVGA logo and markings" after already paying premium price for premium product. Cheap bastards at EVGA can't bolt on another 15 cents worth of metal after pumping the price up a few hundred bucks, eh? I guess I shoulda bought those ROG GTX980 Matrix Platinum cards instead - and I still might, it's still not too late to return/exchange my purchase.
But there were reasons (mostly performance/overclocking reasons) that I ultimately chose the Classifieds over the Matrixes/Matrices. So I do indeed intend to install backplates to "help reduce heat" by a few degrees - every little bit of added cooling helps - and, I confess, I want my toys to look more classy. But before giving EVGA any more money I plan to exhaust every other option.
If I purchase watercooling backplates, will they fit onto the card without fitting on a watercooling block? Are the dimensions, mounting holes, pad placements, etc, on a particular (non-reference) card model basically universal? I originally planned to stay with EVGA ACX2.0 air cooling (after all, I did pay extra for it), but installing a loop and pushing higher MAXXTREME clocks isn't yet entirely off the table. I half expect the most critical detail (after dimensional specs) might just be the length and threading of the screws, but I honestly don't know.